From Content Chaos to Clarity: How to Organize and Leverage the Content You Already Have

If you're a coach, consultant, speaker, or service provider, chances are you’ve said something like this:

“I know I have tons of great content… I just don’t know what to do with it.”

You've got videos, blog posts, podcast interviews, maybe even a few lead magnets. But when it's time to put together a newsletter, build a campaign, or train your VA, you’re digging through folders and links, trying to remember what you even have.

You don’t need to create more content—you need a way to organize and leverage the content you’ve already created.

That’s why I built this free Content Organizer Tool—a simple system that helps you get your marketing content out of the digital chaos and into a clear, usable format.

What Is the Content Organizer?

It’s a customizable Google Sheet with dedicated tabs for:

• Videos – Reels, YouTube, Looms, trainings
  

• Branded Graphics & Photos – From your last photoshoot or Canva folder
  

• Blog Posts – So you never forget what you’ve already written
  

• Lead Magnets & Sales Pages – Easy to link back and build campaigns
  

• Podcast Appearances – Capture your best talking points and backlinks
  

• (Optional) Email Content – Organize evergreen sequences or past campaigns
  

Each tab makes it easier to reuse, re-share, and reconnect your content to your sales strategy.

Who It’s For

This tool is perfect for:

• Coaches or consultants who want a sustainable content strategy without starting from scratch every week.
  

• Speakers or course creators who are sitting on a goldmine of past content but aren't seeing it drive new leads.
  

• Small business owners with a VA or marketing assistant who needs clarity and direction.
  

If you're trying to grow your visibility, build authority, and convert leads—but feel overwhelmed by what you’ve already created—this content organizer will help you streamline and finally get strategic.

Why Organizing Content = Better Marketing

When your content is scattered, so is your strategy.

A clear content hub allows you to:

• Spot patterns in what’s working
  

• Repurpose high-performing assets across platforms
  

• Train your team or VA to execute without constant hand-holding
  

• Connect content to offers, so marketing leads to sales
  

It’s not just about organizing files—it’s about making your content work harder for you.

Grab the Free Content Organizer + Quickstart Video

I made a short (less than 3-minute) Loom walkthrough so you can start using the tool right away.

Click here to get the free Content Organizer
Includes a free walkthrough video

Want Help Turning Your Content Into a System?

If you feel like your content has potential—but it’s just not converting the way it should—I help business owners build custom content strategies that feel aligned and are actually doable.

We’ll use what you already have, connect it to your goals, and make sure your team knows how to implement it.

Book a call here or just reply to the confirmation email after downloading the organizer—I’d love to help.